B.S. in Business Administration - Sports Business Concentration

Sports business is a major industry. At $422 billion, the U.S. sports industry is one of the top ten in the country and provides multiple career opportunities. 

Success Off the Field

The Cook School’s business concentration in sports business prepares students for a variety of sports-related careers including front-office management and operations, sports marketing and communication, sponsorship development, licensing and representation. The interdisciplinary curriculum prepares students to face multiple challenges in their career.  

In addition, students gain insight from representatives of the Sports Business Advisory Board, who are experts from major and minor league franchises, major sponsorship organizations, sporting good manufacturers and sports agencies.

B.S. in Business Administration - Sports Business Concentration

In addition to fulfilling the requirements for the B.S.B.A. degree, students must complete eighteen (18) credit hours.

For full course descriptions, please click here.

Course Options

Nine hours as follows (3 credit hours each):

Nine hours chosen from the following courses (3 credit hours each):