Leading for Creativity

Thursday, October 26, 2017Add This Event to My Calendar
7:15 am - 3:30 pm / Multiple Breakout Sessions

Many conferences, symposia, and training programs have been designed with a goal to improve a person’s own creativity, workplace innovation, or entrepreneurship. This one-day conference focuses on cutting edge advice from research and practice for leaders, managers, and consultants who desire to help others be more creative in their work. Attendees will learn tools that all managers can use to improve and facilitate creativity in their employees across jobs and workplace contexts. 

Keynote Panel - the Startup WithIN


The Startup WithIN works with teams to spark, then develop a culture of innovation and entrepreneurship. Their goal is to ignite the entrepreneurial spirit within existing organizations to dramatically boost growth. Speakers include:


  • Pat McGauley, former VP of Innovation at Anheuser Busch
  • Steve Epner, SLU professor and founder of St. Louis Innovation Roundtable
  • Dan Lauer, creator of Waterbabbies and The Great American Toy Hunt
  • Ken Herold, former Chief Knowledge Officer at HOK
  • Bill Donius, former Chairman and CEO of Pulaski Bank

Learn more about the Startup WithIN


Breakout Sessions:


Leading “Creatives” Effectively

baer-markus-june-2017-1Getting the most from those expected or required to be creative in their jobs; e.g., R&D engineers, scientists, programmers, writers/journalists, artists, strategic managers, etc. Led by Markus Baer, Ph. D., professor of organizational behavior at the Olin Business School, Washington University. Full Bio 





Leading Marketing Creatives Effectively

dan-baack-pictureLeading those who work in marketing, branding, advertising, & customer relations. Led by Daniel Baack, Ph. D., associate professor of Marketing and  Assistant Dean and Director of the Full-time Denver MBA at the University of Denver. Full Bio

Leading for Creativity in Cross-Cultural/International Relations

ramseyManaging creativity in expatriates, international managers, and those working in international teams. Led by Jase Ramsey, Ph. D., associate professor of international business at Saint Louis University. Full Bio


Leading for a Creative Employee Culture

maertz-7752Cultivating creativity from those employees NOT necessarily expected or required to be creative. Led by Carl Maertz, Jr., Ph. D., Mary Louise Murray Endowed Professor of Management in the John Cook School of Business at Saint Louis University. Full Bio









Breakout Panelists

alexandre-techsytalk-nyc-2017Alexandre’ Eisenchteter, Founder - STORMZ - Full Bio












dereks-headshotDerek Weber, Founder - goBRANDgo! - Full Bio








ellen-moranpicture-1200Ellen Moran, Ph.D, PCC, Business Psychologist -  Leadership Dialogues - Full Bio





roberto-evaristo154Roberto Evaristo, Ph.D., CEO - Exospect LTD and Principal - Outthink LLC, former Head of Knowledge Management - 3M - Full Bio











lorenzMelanie Lorenz, Ph. D., Assistant Professor of International Marketing - University of Toledo - Full Bio











noramadjar-picNora Madjar Ph. D., Associate Professor of Management - University of Connecticut School of Business - Full Bio







montag-smitpicture-1200-rx9Tamara Montag-Smit, Ph. D., Assistant Professor of Management - Ball State University - Full Bio











robin-rathpicRobin Rath, CEO and Co-Founder - Pixel Press - Full Bio







steve-knightpictureSteve Knight, Director - COCAbiz - Full Bio






tim-basadur-picture-img0211-1200Tim Basadur, Certified Trainer and Process Leader - Basadur Applied Creativity - Full Bio











 Early Bird Pricing Available until August 18!


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