Marketing Department Chair and Professor
Since starting my teaching career at Saint Louis University, I have taught using the case study method.This means that on any given day if you were to attend one of my classes you would likely find me and my students engaged in a collective discussion of a business case study, which is to say, a story. It has characters, it has plot twists and it has a narrative flow that we commonly recognize as story-telling. A veritable 3-D effect: dialogue, data and drama.
Of course it does. But the very next question we want to ask is "How much better?"Let's do a little thought experiment using the Bayesian analysis that you would have learned had you attended the Harvard Business School and been awarded that MBA.We will make some assumptions. By all means, change them if you don't like them or if you stumble across the precise data. The Bayesian analytic technique will be the same even if the numbers change.